Launching Soon

More Than
A Game.

The professional platform where former athletes build what's next, fans connect for life, and businesses find the most competitive people on earth.

Learn More
8M+
FORMER ATHLETES
100
FOUNDING ATHLETES
Soon
LAUNCHING
10%
TO YOUTH ATHLETICS & MENTAL HEALTH

FORMR is the first professional ecosystem built exclusively for former college and professional athletes and the communities that surround them.

Think LinkedIn meets Cameo, built by someone who actually played. A place where athletes list their services, fans book real experiences, and businesses build championship teams. All in one platform. All powered by the one thing that already connects us, sports.

And every single transaction funds youth athletics and mental health initiatives through the FORMR Impact Fund.

A Community
Athletes, fans, and businesses coming together in one ecosystem. One team built on shared experiences in sports.
A Marketplace
Speaking engagements, fan experiences, mentorship, coaching, and appearances all bookable in one place.
A Talent Pipeline
Businesses recruit the most disciplined, coachable, team-first humans on earth - former athletes directly through FORMR.
A Mission
Every booking contributes to the FORMR Impact Fund supporting youth athletics and athlete mental health nationwide.

Everyone Wins

FORMR is built for three communities. Each one needs the other to thrive.

01
FORMER ATHLETES
Your career doesn't end. It evolves.

You built discipline, leadership, grit, and a network that most people never earn. FORMR gives you the platform to leverage all of it and the community to create long term success.

  • List services: speaking, appearances, fan experiences, coaching
  • Get discovered by companies building elite teams
  • Verified athlete profile with Founding Athlete badge
  • Connect with teammates, fans, and former rivals
  • 90% of every booking goes directly to you
02
FANS
Be a fan for life, not just for the season.

The relationships sports create are real. FORMR lets you take them further. Book the athlete who inspired you, get your kid mentored, and get to know them as a person, not just a highlight reel.

  • Book one-on-one mentorship sessions for yourself or your kids
  • Access exclusive fan experiences you can't find anywhere else
  • Connect directly with former athletes from your favorite teams
  • Attend FORMR events, tailgates, and community experiences
  • Do business with people who have the athlete mindset
03
BUSINESSES
Build the most competitive team on earth.

Former athletes are the most disciplined, coachable, team-first people you will ever hire. FORMR is your direct pipeline to a talent pool that brings championship culture to any organization.

  • Search and recruit verified former athletes directly
  • Book keynote speakers, leadership trainers, and corporate coaches
  • Host branded events and experiences through FORMR
  • Build brand partnerships with athlete ambassadors
  • Access the talent no other platform was built to find

Launching
Soon

Timed for

00
DAYS
00
HOURS
00
MINUTES
00
SECONDS

For athletes, fans, and businesses early access is open now.

Built for Every Sport

🏈 Football ⚽ Soccer 🏀 Basketball ⚾ Baseball 🎾 Tennis ⛳ Golf 🏐 Volleyball 🏊 Swimming 🏃 Track & Field 🥊 MMA / Wrestling 🏒 Hockey 🚴 Cycling 🏋️ Olympic Sports 🎓 HBCU Athletics 🏉 Rugby 🏎️ Motorsport And every sport in between
Early Access Limited Spots
Get In
First.

Early members get priority profile placement, locked-in terms, and the Founding badge permanently.

By signing up you agree to receive updates about FORMR. No spam. Ever.

Move Up the List

Share your personal referral link. Every person who signs up through your link moves you closer to the front of the launch queue and unlocks exclusive early benefits.

3
Priority Access
Jump to the front of the launch queue
BRONZE
10
Early Bird Profile
Profile live 30 days before public launch
SILVER
25
Founding Member Status
Permanent Founding badge
GOLD
50
Community Ambassador
Personal invite to FORMR launch event in Atlanta
FOUNDING

How It Works

1 Sign up with the form to get your personal referral link instantly.
2 Share your link with former teammates, fellow fans, or businesses you know.
3 Every sign-up through your link counts. Watch your position climb and your benefits unlock.
4 When FORMR launches, you're already in with your badge, your profile, and your community waiting.
Brand Ambassadors

Lead Your Community.

Become a FORMR Brand Ambassador and help former athletes, fans, and businesses in your area connect faster. Early ambassadors get priority access to partnerships, events, and launch perks.

View Ambassador Program
Back The Movement

Support the Launch

Back FORMR before launch and lock in exclusive perks — from early access to a personal shoutout from Rennie himself.

$25
FORMR Fan

Early access to the platform, Founding Fan digital badge, first to know when the app goes live.

Support This Tier
$50
Founding Member

Everything in Fan, plus priority placement in the launch queue, 3 months Fan Premium free, and founding community credits.

Support This Tier
$100
Early Access VIP

Profile goes live 30 days before public launch, locked-in platform terms for life, and a Founding Member gold badge that never expires.

Support This Tier
$150
Kickoff Party Ticket

One ticket to the FORMR Launch Party in Atlanta, VIP early access two weeks before the public, 6 months Fan Premium free, and Founding Champion badge.

Support This Tier
Limited — 50 Available
$200
Personal Message From Rennie

A personalized 60-second video message from Rennie recorded specifically for you. Shareable on social media.

Support This Tier
$350
VIP Launch Party + Athlete Experience

VIP entry to the launch party plus one athlete video shoutout from a founding FORMR athlete before launch.

Support This Tier
Most Popular
$500
Founding Partner

Everything above, plus your name permanently listed under Founding Supporters, invite to the private founding event, and a 1-year Fan Premium subscription.

Support This Tier
Limited — 20 Available
$1,500
Book Rennie

A 30–45 minute virtual speaking engagement or fireside chat with Rennie for your team, organization, or event.

Support This Tier
Questions

Everything
You Need to Know